Friday, September 13, 2013

The Launch of Elle Jay | Natural Jewelry Design House

Hello dear and faithful readers of my blog.  I have been busy!  My friend Jennifer Buchanan and I have dived head on into our jewelry making business.  Our logo is below.  Elle, "L", for Lisa.  And, Jay, "J" for Jennifer.

We had our first booth at Roots Retreat Music Festival last month.  It was a terrific, confidence-boosting event!  Our displays came together so beautifully, it really looked like a gallery when all was said and done.  Jennifer did an amazing job of hand building some gorgeous branch displays, mounted in stone. And, we sold jewelry!  Woohoo!  Festival pics below.

We had tons of positive feedback about our earthy-hipster, one-of-a-kind driftwood jewelry.  And it helped us launch into our next goal of having a website and online store.  I am happy to to report, that in just a few short weeks since the festival, we did just that. is now fully up and running, products and all!

Elle Jay Natural Jewelry seems to be taking on a life its own, in the best way.  Last week, we were interviewed by a reporter from the associated press.  That article will hit national outlets by next week.  What a thrill!  To say the least. And such a positive confirmation that we are on the right path. 

We now have our jewelry for sale at Rocky Mountain Gems and Fine Jewelry in Arvada, CO and at Common Threads in Boulder, CO.  We are talking with a gallery in Frisco, CO about showing our work as well.  And, as if all of that weren't enough, we are looking for places to show during the holidays!  Watch our website or Facebook page for up-to-date store and event information.

While my attention certainly has shifted to my own jewelry business activities, I will still continue to post here about other jewelry designers and things I find fascinating in the world of jewelry.


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